NAMI · Resort '25

ナミ波. NAMI(noun) Wave
Ex. The wind ruffled the surface of the water.

The inspiration for Azulu’s Resort ’25 comes from the mesmerizing dance of the seas... As a brand, founded on San Andres island in the Colombian Carribean, we’ve always had a close connection to the ocean, so, very frequently, and especially for the Resort collections, we tend to come back to it. The name of this collection is Nami - which means wave in Japanese, making homage to another island culture that has a significant connection to the sea, woven throughout its culture and traditions. Many of the shapes found in the collection are inspired by the movements found on the surface of the ocean... Waves come transient, yet are always there, rising and falling. They scatter the light, the hue of the water ever changing but always familiar.

Although Nami is a continuation of the brand’s unique esthetic, with new versions of the insignia scalloped styles, it also presents a couple of new techniques such as hand made color dips as well as the usage of taguas, a special seed that grows within the Amazonian palms and, due to its color and strength, is often referred to as vegetable ivory. We are also launching a few new silhouettes that play with the sculptural aspects of the wave.

The color palette


The color palette is soft and organic, spanning from the dazzling whites that mimic the foam of the ocean's waves to the different shades of blue alluding to the depths and clarity of the water; this is complemented by sage green which brings in the living aspect within the ocean and the blush pinks that are connected to the setting of the sun and the reflection it gives on the glistening surface.

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